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Apple turned down almost one in four app submissions in 2025. Plenty of the apps that do get approved then launch to silence. We build iPhone apps that clear both hurdles.
Our designers, iOS app developers and SEO team work as one team. So your app looks sharp, passes review and gets found in the App Store, with prices starting from $3,000.
iPhones make up about six in ten mobile visits in Australia. But native iPhone app developers cost more per platform than a cross-platform build, so it pays off in some cases, not all.
Of the 2.1 million submissions Apple rejected in 2025, performance problems like crashes and bugs were the biggest reason. Here's what we check before we submit.
Every screen is finished and tested on real iPhones through TestFlight.
Apple's reviewers get a working login and clear notes, so they can test every feature.
A clear privacy policy, accurate privacy labels and plain-English permission requests.
Digital goods and subscriptions go through in-app purchase, as Apple requires.
Apple rejects apps that only repackage a website. We build real app features.
Store screenshots show the real app, which Apple checks.
A great app still needs to look the part and be found. Two in-house teams take care of that.
Our dedicated designers craft every screen to Apple's design guidelines, so your app looks polished and feels right on an iPhone.
Our SEO team researches what people type into the App Store. Then they set your app name, subtitle and 100-character keyword field to match.
Store screenshots and preview text that show what your app does in a few seconds.
Apple's built-in rating prompt is set up, so happy users can leave a review without leaving the app.
iOS apps start from
$3,000
That's for a focused iPhone app with the core features your users need first. Your final price depends on the features, the Apple services you use and the back end.
We map the screens, features and Apple services your app needs.
Our design team lays out every screen. You approve the design before we build.
We develop in Swift and SwiftUI and connect your back end.
You and your team install early versions on your own iPhones and send feedback.
Our SEO team optimises your App Store listing, and we handle privacy details and review notes. You can release to everyone at once or in stages.
We update the app for each new iOS and keep it ready for review.
Tell us what your app needs to do. We'll tell you if native iOS is the right call and what it will cost.
Apple says it reviews at least half of all submissions within 24 hours and 90% within 48 hours.
Complete submissions get through fastest. Missing demo logins and unfinished screens are the usual cause of delays.
See how we prepare for reviewWe recommend it. Publishing under your own organisation account keeps the app, its reviews and its sales data with your business.
You'll need a D-U-N-S Number, a working business website and someone with authority to sign Apple's agreements. We'll guide you through the setup.
Book a free callThrough its Small Business Program, Apple takes 15% of in-app sales if you earn under US$1 million a year on the App Store. Above that, the standard rate is 30%.
Physical goods and services, like bookings or deliveries, use your normal payment provider instead.
Book a free callYes. An iPad layout can share most of the iPhone app's code.
Apple Watch apps work best as small companions for quick actions and notifications.
Book a free callYes. We send you test builds through TestFlight, Apple's beta app, so you can try every update on your own iPhone first.
You can invite your staff or a group of customers too. TestFlight allows up to 10,000 testers.
See how we buildFrom September 2026, Apple only accepts new uploads that run on iOS 13 or later.
Supporting very old versions adds testing time and cost. We'll suggest a sensible cut-off based on who your users are.
Book a free callYes. We reuse your designs, back end and logic where we can, then build the iPhone version natively.
If you'd rather run both apps from one codebase from now on, cross-platform may cost less.
See cross-platform app developmentStill have questions?Book a free call